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1.
Marketing strategy a decision-focused approach by Orville C. Walker Publication: Boston McGraw-Hill Higher Education 2008 . 346 p Date: 2008 Availability: Items available: Business Library (1),

2.
Marketing Strategy : A Decision - Focused Approach by Orville C. Walker, JR. Publication: New York McGraw-Hill 2014 . 368 Date: 2014 Availability: No items available:

3.
Marketing Strategy : A Decision - Focused Approach by Orville C. Walker, JR. Publication: New York McGraw-Hill 2014 . 368 Date: 2014 Availability: Items available: SZ Business Library (1),

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